Masicka, the internationally acclaimed dancehall star, releases his energetic new single and video, “Boasty,” through Def Jam Recordings, setting the tone for a dynamic summer.
“On ‘Boasty,’ Masicka celebrates a hard-earned victory,” said Brooklyn-based, Jamaican-born publicist Ronnie Tomlinson. “Hi-hats accent a smooth beat while he showcases his signature cadence.”
“The track rides his upbeat flow into an undeniable chorus punctuated by fire and flavor,” added the CEO of Destine Media in New York. “Helmed by director Shane Creative, the accompanying visual channels this energy on-screen.”
Tomlinson said Masicka dominates scenes in a lavish mansion and a busy nightclub.
“Still, he never forgets where he came from,” she said. “The clip alternates between these moments of celebration and vignettes of the star back where it all began in a small Jamaican town.”
Tomlinson said “Boasty” reflects on Masicka’s journey while emphasizing his ongoing international growth.
She noted that “Boasty” follows the popular “Life Of Sin,” which recently drew almost 1 million YouTube views, resonating with fans and capturing critical attention.
“On ‘Boasty,’ Masicka celebrates a hard-earned victory,” said Brooklyn-based, Jamaican-born publicist Ronnie Tomlinson. “Hi-hats accent a smooth beat while he showcases his signature cadence.”
“The track rides his upbeat flow into an undeniable chorus punctuated by fire and flavor,” added the CEO of Destine Media in New York. “Helmed by director Shane Creative, the accompanying visual channels this energy on-screen.”
Tomlinson said Masicka dominates scenes in a lavish mansion and a busy nightclub.
“Still, he never forgets where he came from,” she said. “The clip alternates between these moments of celebration and vignettes of the star back where it all began in a small Jamaican town.”
Tomlinson said “Boasty” reflects on Masicka’s journey while emphasizing his ongoing international growth.
She noted that “Boasty” follows the popular “Life Of Sin,” which recently drew almost 1 million YouTube views, resonating with fans and capturing critical attention.
