Magnificent Martinique warms up the ‘Apple’

The Martinique Promotion Bureau is making a strong push to attract U.S. travelers this winter by hosting its annual Martinique Magnifique Travel Show in five key markets New York, Boston, Baltimore, Washington, DC, and Miami the end of last month.

The special events tout the latest developments in air service, hotel development, cruise options, and attractions. “With an 800% increase in cruise passenger arrivals since 2010, a nearly 200 percent jump in available nonstop air seats from the U.S. mainland since last winter, and several new hotel projects, we certainly have a lot of great news to share,” said Muriel Wiltord, director Americas for the Martinique Promotion Bureau. “Together with a strong delegation of industry partners, who made the trip from Martinique to help us spread all the good news, we look forward to making everyone aware of all that makes Martinique especially affordable, accessible, and magnifique for U.S. travelers this winter.”

Martinique is even more affordable than ever with the advent of non-stop airline service directly from New York City-JFK via Norweigian Airlines with rates starting as low as $79.00 per person. Airlift service is slated to begin Dec. 3, 2015.

The team brought the best of Martinique into the heart of the city, New York illuminating Bryant Park with its pageantry, dance, displays of art, and tantalizing images of its rich and diverse terrain, flora and fauna, and gastronomy. Patrons partook of Martinique’s finest haute cuisine with mixologists on hand offering the best blend of distinct Martinique rum made with real sugar cane.

The Caribbean Island with French Flair, The Isle of Flowers, The Rum Capital of the World, The Isle of the Famed Poet (Aimé Césaire) ranks Martinique among the most alluring and enchanting destinations in the world. As an overseas region of France, Martinique boasts modern and reliable infrastructure: roads, water and power utilities, hospitals, and telecommunications services all on par with any other part of the European Union. At the same time, Martinique’s beautifully unspoiled beaches, volcanic peaks, rainforests, more than 80 miles of hiking trails, waterfalls, streams, and other natural wonders are the equal of neighboring Dominica to the north and St. Lucia to the south, so visitors here truly get the best of both worlds.

The currency is the Euro, the flag is Le Tricolour, and the official language is French, but Martinique’s character, cuisine, musical heritage, art, culture, common language, and identity are of a distinctly Afro-Caribbean inclination known as Creole Martiniquais. It is this special combination of modern world conveniences, pristine nature, and rich heritage that has earned for Martinique several notable distinctions in recent years, including being named as a “Must-Visit” destination for 2015“ Best Caribbean Destination” by The Bay of Fort-de-France, which fronts Martinique’s charming capital city, was also recently inducted into The Club of The Most Beautiful Bays in the World.

Martinique’s storied history further stirs travel passions. Napoleon’s bride, Empress Josephine, was born and raised in Martinique, while the majestic Mt. Pelée volcano and St. Pierre, The Pompeii of the Caribbean, are found here.

A special place, to be sure, with so much to offer, Martinique c’est magnifique! For further details, visit; and

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